March 2021 – March 2022
In 2021 MTS Partner started to suggest more different MTS services to Users: streamings subscriptions (MTS Music and MTS KION), phone number changing, SIM card portation. In this case I describe how I designed new App's features to make selling process for Partners easier and faster
1 Product Designer
10+ Developers
3 Analysts
1 Product Manager
Average time for one selling should be decreased. It will increase total revenue of the product
The product didn’t cover all User needs: some services and sellings aren’t available in the App
The calculation scheme for Partners' profits is formed through MTS back-end developers. It takes lots of MTS resources
Working process
When I joined the product, I analysed its CJMs, AS IS User Flows and read all the documentation provided by Analysts and Developers and got acquainted with product strategy for the next year. It helped me better understand how the product works and what legacy it has
In 2020 MTS started to implement the new Design System in all its digital products to make developing process faster. When I joined the team, I had a significant task to update the product's design and make it in MTS Design System components
Work with Product Manager
Work with Analysts
User interviews
CJM’s
Before
After
Redesign of MTS Partner App
In the first iterations there were only a few services (e.g SIM sellings and home Internet services). The Partnerss could easily calculate the statistics of their income and make conclusions about their profit per month
With the increase in services, we needed a more convenient data overview. For the First version I've made a bar chart because we didn't have enough resources but for the Second version I've lobbied for a pie chart and added filtering for each type of service. Consequently, partners got access to monthly revenues statistics from each service type they've sold
The App and Web version are designed with the use of MTS Design System components. The amount of resources spent on development has decreased
First version
Second version
First and Second versions for Stats section
To make selling processes faster for partners, I've proposed a document scanning feature, which allows fill customers' personal data much faster and automatically
I've communicated with my Developers to understand how much time will it take to develop such a feature. It turned out that we could simply use API to convert to information from photo into text and fill the form. Then I've discussed it with our Product Manager and got resources to add passport (in first version) and then other documents (drivers license, international passport, etc.) scanning feature
Document scanning button on the top of the Screen
To calculate the profit from all sales, partners' operators from MTS created calculation schemes with the help of MTS back-end developers. In order to optimize the calculation process, in 2021 resources were allocated for MTS Moneybox product design
I started designing a product from a scratch. To better understand how the previous version worked I've initiated daily calls with back-end developer and analyst who worked on a product before
Сalculation scheme tree
I proposed using a tree structure for the calculation scheme of all partners' transactions. The operator fills in all calculation criteria in each step of the scheme calculation and applies the calculation scheme
If a new calculation scheme appears, the operator may copy the previous one and quickly make changes without using developer resources. When the work is done, the calculation scheme automatically. The new scheme is automatically applied to future Partner sales. In MTS partner, the revenue report will be generated in accordance with the new calculation scheme
Table with all Partner sells in MTS Moneybox
At this step I with Product Manager and Developers prioritised, which functionalities of MTS Partner and Moneybox should be developed first. Also, I've made Hi-Fi prototypes and tested them on Partners
Work with Product Managers
Work with Developers Team
Defining problems
Value vs Effort prioritisation
Web of MTS Partner
At this step we’ve conducted several UX Researches to make sure our users understand the User Flow, all entities’ values and wordings correctly
With prepared Hi-Fi prototypes we’ve conducted series of UX Tests and revealed a lot useful information, which helped me improve layouts. For example, after the tests I found out that it wasn't convenient fr Users to sign the contract in vertical orientation. That's why I've added turning feature
Contract signing with the possibility to turn the screen to horizontal orientation
I've conducted design audit (review) of Mobile and Web pre-prod version of MTS Partner and MTS Moneybox every two weeks before the new sprint. Audit included iOS/Android and Web adaptives
Discovering technical limitations on Grooming sessions with Product Manager and Developers to prioritise design solutions and decide what should be done in the next two sprints
Decreased by 17% from March 2021 to December 2021
Increased by 15% from March 2021 to December 2021
Tariffs for MTS services
Onboarding for new Users
There are plans to design a Dashboard for Partners showing them overview of all sellings and revenue and filter them by different parameters
To stimulate sales of streaming services MTS Music and KION, there were plans to add features that would encourage Partners to sell more services along with the sale of SIM cards. In the current version I've added more buttons CTA as a quick solution for that promotions. In the next version I'd like to allocate more resources to explore additional opportunities for services promotion
